Honest labels and safer products

The Wiley Rule is a North Carolina nonprofit that works for honest labels and safer consumer products. Our approach is broad—including reform of the gaps left by the 1994 Dietary Supplement Health and Education Act—but right now our focus is the chemicals showing up in vapes, energy pills (concentrated 7-OH), and related products sold in smoke shops, convenience stores, gas stations and online. Through clear public education and careful nonpartisan research, we shine a light on hidden ingredients and chemicals, on the real risks of these products, and on how regulatory gaps let them reach store shelves without proof they are safe or contain what they claim. We share what we learn with the public, schools, health professionals and public officials, and we speak up for common-sense safeguards, so that what's on the label is what's in the bottle.

A country where what’s on the label is what’s in the bottle, and where new and potent ingredients are shown to be safe before they reach a shelf.

1. Step 1

   Evidence

   We gather and grade published research, government notices and lab findings, and cite every claim.

2. Step 2

   Public understanding

   We turn that evidence into plain-language guides for the public, schools and clinicians.

3. Step 3

   State action

   We share what we learn with state officials, who can act faster than Congress, as more than twenty states already have.

4. Step 4

   Federal reform

   We explain how the 1994 supplement law could be updated so every product is listed, honestly labeled and shown to be safe.

• Nonpartisan. We explain laws and evidence. We do not support or oppose any candidate or party.
• Sourced. Every fact links to its primary source. If we get something wrong, we fix it. See our corrections policy.
• Safety and honesty, not blanket bans. Traditional vitamins, minerals and long-used botanicals stay as they are. Our concern is new, concentrated and lab-made ingredients sold without proof of safety.

The Wiley Rule, Inc. is a North Carolina nonprofit corporation (in formation). 501(c)(3) status pending. Learn where the name comes from, from Harvey Wiley’s 1906 Pure Food and Drugs Act to the gaps that remain today.